After reality TV star Kim Kardashian was reportedly robbed of jewellery worth six million euros and more at gunpoint, cyber security leader Norton recorded a whopping 2,400% increase in Kardashian-related spam and scams within the first 24 hours of the news.
Cyber criminals were quick to notice the high public interest and capitalised on the trending news to entice people to click on links or attachments.
They made use of social engineering tactic under which they targeted people by hooking them with emotional messages,
Norton said in a statement.